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How do I create products in DigitBridge?

Here's an overview of the different ways you can create new products in DigitBridge ERP—whether one at a time, in bulk, or by grouping SKUs into Styles and Substyles.

Creating new products is one of the first steps to getting started in DigitBridge. All products should be created in the ERP module first. Once saved, they will automatically sync to PIM, and you can manually sync them to WMS when needed.

There are multiple ways to create new products depending on your use case. This guide will help you decide which option works best for you and point you to the right step-by-step instructions.

🧍 Create a single product

Use this if: You're only adding one new SKU manually.

🧵 Create a new Style or Substyle

Use this if: You're setting up a new collection or grouping of related SKUs (like color/size variants).

Tip: Not sure if you should be using Styles and Substyles? Check out this guide: What is a hierarchical SKU structure and how is it different from a traditional SKU structure?

📊 Bulk create products

Use this if: You're adding multiple SKUs at once, either by pasting in data or uploading a file.

📦 Create specialized products

Use this if: You're setting up SKUs with special rules like non-stockable items, bundles, or assembled items.

🌀 Duplicate an existing product

Use this if: You want to make a new product that’s similar to an existing SKU.

🧱 Need case packs, prepacks, or other structured groupings?

Use this if: You're looking to group existing products for packing or ordering purposes—not to create a new product, but to structure how it’s sold or shipped.